The Elements of User Experience by Jesse James Garrett breaks UX down into five layers—strategy, scope, structure, skeleton, and surface—making it easy to see how everything connects. It’s a must-read for anyone in UX, whether you’re just starting or deep in the field. If you want to design better experiences, start here.
“…something funny happens when people have trouble using complicated pieces of technology: they blame themselves.“
“Features and functions always matter, but user experience has a far greater effect on customer loyalty.”
“Understand what problem you’re trying to solve. … Understand the consequences of your solution to the problem.”
“…you have to be careful to balance your objectives and the needs of your users.”
“The more clearly you can describe what you want the more narrowly and effectively you can formulate the questions you ask to ensure that you get the right information.”